Dental offices are always looking to increase business by bringing in new patients. There are messages that you and your staff send with language and mannerisms. You only get one chance at a first impression, so it needs to be good.

There are four basic types of phone calls that dental offices receive- the new patient exam call, the emergency patient call, the “shopper” call, and the call when a patient is cancelling their appointment. When your staff can see every phone call as an opportunity instead of an interruption, trust is built. Tawana Coleman gives her tips on how to help your staff make the most out of every opportunity.

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